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Selling Your Home - 1st Step: Listing with Vince Grillo
Objectives:
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Effectively Market Your Home to Achieve Maximum Exposure.
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Obtain the Highest Price Possible for the Sale of Your Home.
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Complete the Entire Process in a Reasonable Period of Time.
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Accomplish the Sale and Settlement with the Least Amount of
Inconvenience
to You.
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Offer Flexible and Competitive Commission Rates.
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Exceed Your Expectations in All Aspects of the Transaction!
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During Our First
Meeting:
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I will explain
how I will work for you. I will explain the selling process: the
whole process, from start to finish. This process, and the
services you will receive, begins with our first meeting and
continues through the sale and settlement of your house and
beyond.
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I will prepare and present an innovative and
customized plan to creatively and effectively market your home.
My plan is designed to provide maximum exposure and obtain
maximum results. It reaches out to buyers in the area and
around the world with a unique combination of elements that will
give us a big advantage in selling your home. |
My plan
will always include:
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Advertising in The
News Journal
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Advertising
in "The Book on Real Estate" (Patterson-Schwartz Exclusive)
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Advertising
on Realtor.com
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Advertising
on GrilloHomes.com
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Advertising
on PattersonSchwartz.com
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Advertising
on DelawareOnline.com (News Journal Website)
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Large Yard
Sign with 24-Hour Talking Ad
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Open Houses &
Personalized Showings
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Electronic
LockBox
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Customized
Brochures & Flyers
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Placing
information about your home in the MultiList System and
automatic inclusion on the internet, making your home
available to millions of REALTORS and potential buyers 24
hours a day, every day until it is sold!
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Please Read
On........
Now, I really go to
work!
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Hands-on
Inspection: Complete home walk-through and analysis,
with you noting
upgrades, enhancements to assist in the marketing strategy. I will
also note recommended repairs, and suggest changes to enhance
the appeal and marketability of your home.
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CMA -
Competitive Market Analysis: I will prepare for
you a detailed and innovative compilation of the homes most
currently listed and sold in your area and other surrounding
communities. This will assist you in establishing the correct
price for your house relative to today’s current market.
Comparable properties will be divided into two sections:
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Similar
Properties Currently Available for Sale: This shows the
properties that we are competing against.
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Similar
Properties Recently Sold: This tells us what buyers are
willing to pay for this kind of property, in this area, at this
time.
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MLS -
Multiple Listing Services: A very effective avenue for
gaining wide exposure for your home. Your house will immediately
be entered into Trend (Our Local MLS), allowing the entire real
estate community to be informed about your home.
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Multiple
Digital Pictures (Inside & Out): Over 10 digital
photographs will be taken both inside and outside of your
house. I advertise through several different mediums, so, if
you have any "special" photos of your home, please let me know.
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Advertising: Although numerous market studies have shown
that advertising alone rarely sells a house, your house WILL BE
ADVERTISED in print, and on various Internet sites including:
Internet:
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Print
Media:
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The
News Journal: Obviously our region’s most well read
newspaper. Your house will be advertised in the real estate
section of the Saturday/Sunday paper, GUARANTEED.
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The Real
Estate Book: This publication is well read, well
respected and well distributed. Your house will also be
advertised in this monthly real estate magazine.
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Yard
Sign: A Patterson Schwartz sign will be placed in your
yard. The sign will bear my name and Direct number. This will
undoubtedly generate many inquiries about your house.
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Computerized Lock Box: A computerized lock box will be
installed on your front door. This extremely effective and
secure system allows agents to access your house only with a
special electronic key card, thus increasing showings and
reducing market time.
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Direct
Neighbor Contact: I will contact the
neighbors in your community via direct mail, alerting them to the new listing.
They may know of a relative or friend that has interest in your
house.
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Buyer
Tours & Showings: I will arrange tours of your
home with other sales associates from other real estate
companies for maximum exposure of your property to real estate
professionals who can help find qualified buyers.
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Buyer
Pre-Qualifications: I will qualify buyers whenever
possible before showing them your home.
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Open
Houses: I will host open houses to increase the
visibility of your home to the public.
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Referral
Network:
Patterson-Schwartz is the
largest independently owned and operated relocation center
servicing individuals and corporations in Delaware and the
surrounding areas in Pennsylvania and Maryland. Since we work
with many large companies that actively transfer employees to
Delaware, we may be able to directly match a transferee’s needs
to your house and arrange for a private showing and possible
sale.
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Realtor
Feedback:
After every showing, I will contact the showing
agent for valuable agent and client feedback that will further
assist in the marketability of your house
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Weekly
Progress & Activity Report: Throughout the
listing period, you will be provided with a detailed progress
and activity report on a weekly basis. This report will include
the number of Hot Line calls, open house activity and follow-up,
each personal showing with feedback from agents and their
clients and all advertisements and marketing efforts for your
home. I will review these reports with you to adjust the
marketing strategy accordingly.
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Market
Update: Every 30 days, I will send you a written report
on the status of your house in relation to the current market
activity in your community, area, and price range.
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Skilled
Negotiator: Please remember, I am working for you.
When an offer arrives on your house, I will promptly present and
explain the offer to you. I am a strong, results-oriented
negotiator with many years of training and experience who can
negotiate on your behalf with the prospective buyers and/or
their agent up through completion of settlement.
The negotiating process is one of the most critical steps in the
entire sales process, and unfortunately, where many
inexperienced agents end up costing their clients thousands of
dollars. With me at your side, guiding you every step of the
way, you can rest assured that the negotiating process will be
handled in a competent and professional manner, backed by years
of training and experience.
The Results: Higher sales price, terms that are more
favorable and an overall stronger contract.
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From Signed
Contract to Settlement:
Working
through and staying on top or all contract contingencies:
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Buyers' mortgage application |
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Mortgage commitment |
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Appraisal
Contingency |
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Required escrow deposits |
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Home Inspection Contingencies &
any necessary repairs or concessions |
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Wood Destroying Insect
Inspections |
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Radon test contingencies |
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Supplying information to
Attorneys or Title Company |
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Reminders for utilities and
change of address cards |
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Check for accurate net
settlement proceeds |
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Attend the property closing/settlement with
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After Settlement:
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Thank you for the opportunity to
serve as your real estate professional.
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Ask you to complete a brief survey to help me continuously
improve my
services
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Keep in touch and follow up on
any needed details.
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Become your Friend & REALTOR for Life! |
Looking to
sell your home? Please
contact me today. I will come out to your home and present to you,
a Free, no obligation, customized, innovative and detailed marketing plan
to sell your home. Click Here for
Details. Looking to buy a new home? Please allow me
to represent you as a buyers agent.
Click here for details:
Representing YOU!
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